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7 Laws of Word of Mouth Marketing (WOMM)

WOMM Statement

Law of Win-Win

To have a win-win attitude with other professionals and grow your business via word of mouth, prioritize collaboration and mutual benefit. Approach interactions with a mindset of finding ways to create value for both parties involved. Instead of solely focusing on your own interests, actively seek out opportunities to support and uplift others. By genuinely caring about prospective and existing Trusted-Relationships success and leveraging your resources, connections, and expertise to help them grow, you foster strong relationships built on trust and reciprocity. This win-win approach not only enhances your reputation as a supportive professional but also encourages others to reciprocate by promoting your business and generating valuable word-of-mouth referrals.

7 Absolute Techniques of Service:

  1. Build genuine and authentic relationships by fostering deeper connections.
  2. Share your knowledge, resources, and expertise without expecting anything in return with prospective and existing Trusted-Relationships.
  3. Position yourself as a dependable source of information and support.
  4. Seek out collaboration opportunities with Trusted-Relationships by combining your expertise and resources, you can create mutually beneficial partnerships that expand your reach and generate word-of-mouth referrals.
  5. Be proactive in referring and introducing prospective and existing Trusted-Relationships whenever appropriate.
  6. When interacting with other professionals, practice active listening. Show genuine interest in their challenges and goals, and seek to understand their needs.
  7. Remember to always express gratitude and appreciation to those who support your business through word-of-mouth referrals.

By implementing these techniques, you can maintain a win-win attitude with other professionals, fostering a supportive business ecosystem that leads to growth through word-of-mouth referrals.




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