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WHERE CHAMPIONS ARE MADE

7 Laws of Word of Mouth Marketing (WOMM)

WOMM Statement

Law of Champion

To champion for other professionals and grow your business via word of mouth, actively promote and support them within your network. Regularly recommend your Trusted-Relationship's services or products to your clients, contacts, and social media followers. Share positive experiences and testimonials about their work and highlight their expertise. Act as a Connector or Champion, introducing them to potential clients or partners who may benefit from their offerings. By championing other Trusted-Relationships, you build trust and goodwill, positioning yourself as a valuable resource and increasing the likelihood of receiving referrals and positive word of mouth in return, ultimately growing your own business.

7 Absolute Techniques of "Champion":

  1. Make it a habit to genuinely recommend other professionals whose services align with your audience's needs.
  2. Collaborate with other professionals on content creation, such as guest blogging, joint webinars, or podcast interviews to expose their expertise to your audience and vice versa.
  3. Establish a formal referral program where you incentivize your clients or contacts to refer the services of Trusted-Relationships in your network.
  4. Highlight your Trusted-Relationships on your website, newsletter, or social media platforms.
  5. Organize or participate in networking events where you can introduce Trusted-Relationships to potential clients or partners.
  6. Actively engage with and amplify the content shared by other professionals on social media.
  7. Provide testimonials and positive reviews for the services or products of your Trusted-Relationships. Share your experiences and the benefits you received from working with them.

By implementing these techniques consistently, you champion for other professionals, grow your network, and generate word-of-mouth referrals. This reciprocal support strengthens your relationships, builds your reputation as a connector, and ultimately grows your own business.




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